Playbook
Aviation
Search and websites for private aviation operators.
Search and websites for private aviation, written from inside the industry rather than about it. FBOs, maintenance, avionics, parts, charter and management each behave differently and the writing here treats them that way.
Aviation gets its own topic because almost nothing written about local search applies to it. The volumes are tiny, the buyers search in identifiers rather than phrases, the decision happens offline, and most operators cannot use the map pack at all. There is more on the sector as a whole on the aviation page.
The aviation page
In aviation, your website is a hiring tool whether you built it that way or not
Nobody signs a management agreement from a contact form
Your buyers search in part numbers and your website deleted them
Twenty airports and no map pack: location pages for an aviation operation
Start here
Tell me what you are trying to fix
Send over the site you have now, or the one you wish you had. I will tell you honestly whether I am the right person for it.
info@palmprojects.com