Playbook
SEO
Local, technical and off page search work.
Search work split three ways: local, where proximity decides; technical, where the question is whether a search engine can read the site at all; and off page, where the honest answer is usually that there is no shortcut.
What you will not find is a ranking promise. Nobody controls the results and anybody selling certainty about them is selling the one thing they cannot deliver. What is controllable is whether your pages can be crawled, whether they answer the question somebody actually typed, and whether the business behind them looks real when it is checked.
Discovered, currently not indexed: what Google is actually telling you
Core Web Vitals in plain English, and which are worth paying to fix
Index bloat: the pages competing with you that you never meant to publish
Ten thin location pages will lose to three good ones
What people in Boca search for is not what people in Jupiter search for
Local SEO without a Google Business Profile: what still works
Start here
Tell me what you are trying to fix
Send over the site you have now, or the one you wish you had. I will tell you honestly whether I am the right person for it.
info@palmprojects.com