Service area
Miami to Orlando, and everything between
Based in West Palm Beach, working with clients anywhere. These are the markets I know in detail, and each one behaves differently enough that treating them as one region is how campaigns underperform.
West Palm Beach
Home base. Professional services, marine, hospitality and trades, in a market where a lot of competitors are still running sites built a decade ago.
Palm Beach Gardens & Jupiter
Higher income households and a lot of seasonal search behavior, which changes what is worth bidding on and when.
Boca Raton & Delray Beach
The most competitive organic market in the county for professional services. Winning here takes technical work, not just content volume.
Fort Lauderdale & Broward
Dense, competitive, and full of businesses paying for ads on landing pages that were never built to convert.
Miami & Miami-Dade
Bilingual search matters here in a way it does not further north, and most local SEO packages ignore it entirely.
Stuart & Port St. Lucie
Less saturated than the south end of the coast. Often the fastest place to earn a first page position.
Orlando
A different market with a different competitive set. Worth targeting deliberately rather than assuming South Florida work carries north.
Everywhere else
This is where I know the specifics
Not where I work. The markets above are the ones I can tell you something useful about without looking it up, which is a different claim from a service area.
The work itself is not geographic. A site is built, measured and shipped the same way wherever the business is, and most of it happens remotely regardless of whether the client is twenty minutes away or two thousand miles. Clients outside Florida are normal rather than an exception, and the only thing that changes is that I will not pretend to know your local competitive set on day one.
If your business is in an industry rather than a city, that is often the more useful way to think about it. Aviation is the clearest example, because the buyers are national and the geography barely matters. Automotive splits both ways: a repair shop lives or dies on the five miles around it, while a restoration or performance shop sells nationally on reputation.
Worth saying plainly
No storefront, no map pack
Palm Projects operates without a public office address, so it does not appear in the Google map pack. That is a deliberate choice and it is stated here rather than hidden.
It is also a useful illustration of something I will tell you about your own business: the map pack requires a verifiable address, and no amount of optimization substitutes for one. Plenty of service businesses get most of their search leads from organic results without ever appearing on the map. Knowing which of those two you are chasing changes where the money should go.
Start here
Tell me what you are trying to fix
Send over the site you have now, or the one you wish you had. I will tell you honestly whether I am the right person for it.
info@palmprojects.com